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Tips from Vaimo for Maximising Black Friday & Cyber Monday Sales

Tips from Vaimo for Maximising Black Friday & Cyber Monday Sales

The holiday season is truly “the most wonderful time of the year” for online merchants and retailers, as not only the number of orders increase, but the average order sizes also burgeon to include extra purchases. As an online retailer, you most likely have some plans made for sales and promotions for the holiday season, but there’s usually a little something extra you can do to maximise profits. It’s the perfect chance to reach your yearly target, sell new products, and get rid of old inventory. We’ve talked to a few of our clients and rounded up some suggestions and statistics to help you out.

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Magento Acquires RJMetrics for Cloud Analytics

Magento Acquires RJMetrics for Cloud Analytics

Yesterday, Magento Commerce reported that it has acquired RJMetrics, a cloud-based analytics solution that is designed for eCommerce business intelligence. RJMetrics will merge with the Magento Platform as Magento Analytics, which means that along with the Magento analytics extensions already available, Magento will now offer a top-of-the-line native analytics tool that allows retailers to use the full extent of their business data to gain insight into customer buying behavior, marketing, merchandising, and much more.

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Magento 2.1 Webinar: A Brief Recap

Magento 2.1 Webinar: A Brief Recap

On July 12th, 2016, Magento held a webinar to introduce Magento Enterprise Edition 2.1 and explore the functionality it offers. Our Project Manager, Patrick Björnbom, attended the webinar and noted a few key points down for us. The webinar shared exciting details about the new Content Staging & Preview feature, which offers an easy way to plan and preview upcoming campaigns, with the option to set special prices, updated descriptions, coupon codes, and more directly see the outcome in a real-time preview mode.

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Norway Office Story: An eCommerce Force to Reckon With

Norway Office Story: An eCommerce Force to Reckon With

In February 2013, Vaimo Norway got on its feet with the help of Kjetil Schøld Hansen, Managing Director, Boban Davidovic, Frontend / Backend Developer, and Simen Thorsrud, Technical Director. Today, they are joined by Backend Developers Branislav Jovanovic and Patryk Makowski. The small but mighty office crafts web stores and grows businesses for leading brands such as BAUHAUS Norway, HP Norway, Moods of Norway, Møbelringen, and Coverbrands.

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Engaging Customers Globally with Jack Daniel's

Engaging Customers Globally with Jack Daniel's

Our client, Brown-Forman, is the largest American-owned spirits merchants in the world, and currently sells its premium Jack Daniel's products in over 160 countries. However, the Jack Daniel's brand stays true to its roots and still distills, matures, and bottles the world-renowned whiskey in small-town Lynchburg, Tennessee for 150 years and counting. Watch the video that Jack Daniel's premiered at MagentoLive UK that gives a glimpse into their eCommerce journey.

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Glitter Launches an eCommerce Destination Together with Vaimo

Glitter Launches an eCommerce Destination Together with Vaimo

Glitter is the market leader in fashion jewellery and accessories in the Nordic region. There are about 225 stores in total and 1,200 employees in Sweden, Norway, Finland, and Denmark. Their stores offer women of all ages a wide range of affordable fashion jewellery and accessories, combined with personalised service. Glitter shares insight into their eCommerce journey with Vaimo, the challenges they faced along the way, and what's next on the horizon.

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A Midsummer Curveball: Magento Enterprise Edition 2.1 Released

A Midsummer Curveball: Magento Enterprise Edition 2.1 Released

Magento launched the latest edition of Magento Enterprise 2.0 on June 23, 2016, with the promise of shifting more power into the hands of marketers and merchandisers to quickly and easily update content, marketing campaigns, and products in their digital storefronts. Let’s see what else the brand-new version has “in store” for store owners and brands!

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MagentoLive UK 2016

MagentoLive UK 2016

The 5th annual MagentoLive UK event took place on June 20-21, 2016, at the Park Plaza Westminster Bridge in London. Last year, the event drew nearly 700 retailers and partners, and this year saw over 800 Magento enthusiasts gather for more than 20 merchant-led best practice sessions, as well as keynotes by leading experts from Magento and Magento partners. The industry leaders that attended MagentoLive UK learned and collaborated together and in small ways, shaped the future of eCommerce.

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Three Vaimo Clients Finalists in UK Online Retail Awards 2016

Three Vaimo Clients Finalists in UK Online Retail Awards 2016

Three of our clients were chosen as finalists in the UK Online Retail Awards this year - Jack Daniel's UK, Guthy-Renker's Proactiv and Polarn O. Pyret. The brands are finalists in their respective categories of Launch site of the Year, Beauty, Perfume and Cosmetics, and Children. Click here to see the full list of finalists.

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