Cart and Checkout
The amount of abandoned shopping carts increased during the first quarter of 2008 to 59,4%, according to an inquiry made by LiveLive.
There are several pits to look out for when your customers are checking out. It is extremely important that the check-out is simple, intuitive and also flexible, so that you can store just as much information as your customer needs. A good checkout needs to consist of as few steps as possible and should preferably take place in one place. The customer should also be able to back through the process without needing to start from the beginning, should they want to change the information entered.
In Magento, simplicity is combined with flexibility. All checkouts take place on one page, with a very simple step-by-step method, where the customer can back up to an earlier stage at any time, change their information and after that carry on with their check-out, without needing to restart. The checkout can also be adjusted to your shop’s needs.
- Check out and pay on a single page
- Guest purchases
- Delivering to multiple addresses
- Estimated shipping directly in the shopping cart
- Several pay- and shipping alternatives
In order to diminish the losses in the purchasing process, it’s important that your webshop offers the payment methods that your buyer requests. There can be many differences here, depending on your clientele.
In Magento, there is full possibility of setting up the exact payment methods suitable for your webshop and your customers. Vaimo has develped connections to the most frequetly used payment methods on the market. When yo choose Magento and Vaimo, you get the possibility to choose between the following payment methods:
- Card payment – supports VISA, MasterCard, Amex, Diners and man others through Dibs
- Direct payment – when the customer selects this option, they are transferred to their bank for payment confirmation
- Payment through invoice – via Klarna
- Installment – via Klarna
- Bank transaction
- Cash on delivery