August 18, 2020
Will the unusual start to 2020 extend to the holiday eCommerce season? In this August newsletter, Vaimo provides a Black Friday checklist, a Digital Strategy Roadmap, Holiday eCommerce trends, and describes the way the COVID-19 pandemic is affecting long-term strategies around digital. Lastly, check out our two new case studies on SC Motors and Elan […]
August 17, 2020
Welcome to Step 3 of the digital strategy roadmap planning. In our previous article, we explained the importance of KPI setting, and the best practices we employ to ensure continuous tracking and grooming of these measures. In this post, we’ll be discussing how to identify and plan the activities and projects that you need to […]
August 14, 2020
Summer vacations might be in full swing but the Black Friday/Cyber Monday weekend is well and truly on the horizon. To get your eCommerce store ready, we’re pleased to announce our new Black Friday Checklist that you can download today and start using immediately.
August 11, 2020
Are you ready? Online shopping for the 2020 holiday season could set sales records.
August 6, 2020
As the summer 2020 doldrums are in full swing, and Vaimoers go on their vacations and holidays, we took a company-wide poll about our employees’ summer activities.
August 5, 2020
Welcome to Step 2 of the digital strategy roadmap planning. In our previous article we explained the importance of setting goals in the short, mid and long term and how we work closely with our clients as a part of our overall client success programme. A key part of being able to celebrate success is […]
August 4, 2020
Magento released a new edition of Magento Commerce and Magento Open Source 2.4 on July 28th. The update includes features for B2B sellers, a new media gallery, more customer payment and pickup options, as well as performance and security updates.
August 1, 2020
Welcome to Step 4 of the digital strategy roadmap planning. In our previous article, we explained how to identify the key activities and projects you need to undertake to achieve your digital strategy goals. We also looked at how we prioritise and validate them in a methodical manner that supports your strategy and intentions. In […]
July 30, 2020
In this article, we’ll explain the first roadmap phase which is identifying your digital goals. This process begins with identifying the business’ goals. Oftentimes, these are already in place and will relate to revenue or market share targets. The key part is understanding which digital areas and activities will support achieving these business targets.