Direct-to-Consumer Webinar Series
D2C: a new frontier for b2b
D2C (Direct-to-Consumer) ecommerce is taking the digital retail world by storm. With D2C sales expected to top $174.98 billion in the US alone by the close of 2023, it’s high time for B2B brands to hitch their wagon to this winning horse.
Henrik Feld-Jakobsen, Chief Strategy Officer at Vaimo, Gillis Hedlund, Strategy & Consulting Lead at Vaimo, and Mart Mäe, Country Manager at Vaimo International, co-host our series of three webinars that focus on driving success in Direct-to-Consumer ecommerce.
Gain a clear understanding of D2C as we discuss:
- How to construct a D2C business model from concept to finished product
- How to position your new venture in a manner that supports your existing sales model
- Flourishing B2B companies in a variety of industries that we’ve helped break into the untapped D2C market with ease
- Common pitfalls and concerns, such as navigating relations with existing partners while forging a new selling channel and propelling growth
Webinar #1: Consumers Choose the Winners of Tomorrow: A Look at Disrupted Selling Channels
April 7, 9:00 – 10:00 EEST
We will explore how consumer behavior disrupts industries, along with examples of companies that have succeeded in D2C within competitive markets.
Webinar #2: How Going D2C Can Improve Your Existing Channels and Distribution
April 26, 16:00 – 17:00 EEST
We talk about how to avoid the pitfall of channel cannibalization and look at examples of channel improvements through consumer insights.