Enter the agentic brand: How agentic commerce transforms multi-brand experiences
In October, I attended the Retail Hive Exchange conference. While AI featured heavily, what stayed with me wasn’t the technology itself; it was the underlying tensions …
Experience trends for 2026: What I see coming and why commerce will feel more alive than ever
In 2026, experience design stops being a marketing discipline and becomes a core business discipline, because the experience is no longer what happens on a page; …
What is agentic commerce? The next revolution in digital shopping
We’ve watched two major shifts reshape commerce in the past century. First came catalogs and telephones; suddenly you could shop without leaving home. Then the internet …