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Enter the agentic brand: How agentic commerce transforms multi-brand experiences

In October, I attended the Retail Hive Exchange conference. While AI featured heavily, what stayed with me wasn’t the technology itself; it was the underlying tensions …

December 31, 2025
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Experience trends for 2026: What I see coming and why commerce will feel more alive than ever

In 2026, experience design stops being a marketing discipline and becomes a core business discipline, because the experience is no longer what happens on a page; …

December 23, 2025

What is agentic commerce? The next revolution in digital shopping

We’ve watched two major shifts reshape commerce in the past century. First came catalogs and telephones; suddenly you could shop without leaving home. Then the internet …

December 15, 2025

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