Content management areas

Content management with Vaimo

Content management is the process of organizing, storing, managing, and publishing digital content such as documents, images, videos, and other multimedia assets. It involves creating a structured and efficient system for managing content throughout its entire lifecycle, from creation and editing to publication and archiving.

The main goal of content management is to ensure that content is accurate, consistent, and up-to-date, while also making it easy to access and distribute to the appropriate audience.

Vaimo works with leading platforms, solutions, and tools to transform your content management from convoluted and complex to light, easy, and effortless. We apply tried and tested methodologies, robust architecture, and efficient processes to ensure you receive a solution that best fits your needs.

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Content is everything

Content management enables:

  • Immersive product experiences
  • Flagship brand experiences
  • You to tell your story
  • Content that complements commerce

 

Because content is constantly evolving, the use cases and needs change along with it. Content today is:

  • Multi-language
  • Multi brand
  • Multi-channel
  • Personalized
  • Automated
  • Scheduled
  • Orchestrated
  • Analyzed

 

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Content management: then and now

Then: Only one channel (web)
Now: Multiple channels (web, vr, signage, email, messaging, social, pos, apps, iot, voice)

Then: English for everyone
Now: Localized content for every market

Then: Everyone got the same thing
Now: Everyone expects a unique, tailored experience

Then: Everything happened in linear flow by the same team
Now: Processes are crisscrossing, performed by multiple teams and sometimes by 3rd parties

Then: Everything looked the same forever
Now: Everything needs to change all the time

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The benefits of content management at Vaimo

Increase your visibility online with optimized content for search engine optimization (SEO) and create content that is more likely to be shared on social media.

Create content that is more engaging and relevant to your target audience and enjoy increased customer engagement.

Create content that is more likely to be shared and linked to, leading to a boost in your website traffic.

With the right content meeting your customers across channels, you will increase customer loyalty and drive sales.

A better experience with content management

Vaimo’s content management services are a perfect fit for you if this describes you or your future goals:

  • You are a brand that wants to deliver a flagship brand experience to your customers
  • You are selling products and want to deliver the best product experience possible
  • You are a company, venue, organization, manufacturer, or retailer
  • You have an outdated content management system that needs to be replaced or updated
  • Your organization is spread out over multiple markets and it needs to work cohesively

Ready to make content management a better experience for your team that translates to amazing customer experiences on the other side? Talk to us today.

Talk to our team of experts today »

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Meet our partner

Contentful is a content management platform that enables businesses to create, manage, and deliver digital content across various channels and devices. The company offers a cloud-based, API-first content infrastructure that allows developers and content creators to work together seamlessly.

Choose an experienced partner for your digital transformation

Helping businesses adopt new technologies is what we do at Vaimo. With extensive experience from hundreds of projects, we have developed the methodologies, frameworks, and accelerators that work – across technology, processes, and organizational capabilities.

Contact us

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