Why accessibility overlays aren’t a quick fix
One of our clients recently added an accessibility plugin to their website. I was asked to evaluate whether this tool actually helps in any way. Since …
4 Reasons to invest in accessibility
Digital accessibility is a hot topic right now, especially in Europe, with the European Accessibility Act (EAA) coming into effect on June 28, 2025. In the …
How advanced data analytics is improving furniture ecommerce in 2025
The modern furniture showroom has changed dramatically in recent years. Spaces once filled with customers testing sofas and measuring coffee tables have evolved into hybrid …
Selling furniture through social media: The ultimate guide to social commerce for home furnishings retailers
For furniture and home décor retailers, social commerce represents an untapped goldmine of opportunity. As platforms like Instagram, Pinterest, and TikTok expand their shopping capabilities, consumers …
The intelligent showroom: AI recommendations for furniture retailers
Furniture shoppers want more than just products—they want complete design solutions that make sense for their homes and lives. This shift creates both challenges and opportunities …
Vaimo acquires Zendesk agency, HelpHouse
Stockholm, Sweden, February 13, 2025–Vaimo, a full-service digital experience agency, announced the acquisition of HelpHouse, a company specializing in customer service solutions and Zendesk. This acquisition …
Vaimo partners with Bluestone PIM to expand tailored product information management solutions
Stockholm, Sweden, February 5, 2025–Vaimo, one of the world’s most respected experts in digital commerce and customer experiences, is pleased to announce its new partnership with …
Meet our Media Performance Accelerator solution
Are you struggling to unify fragmented data across multiple advertising platforms with behavioral data, while using Adobe Analytics? You’re not alone. While Adobe Analytics provides sophisticated …
Digital trends in 2025: Navigating AI, personalization and omnichannel
As markets fluctuate and consumer behaviors continue to evolve in 2025, businesses are facing unprecedented challenges and opportunities. Rapid technological advancements are redefining how companies interact …
Digital Product Passport: The start of a sustainable product story
Our world needs more products that can be reused, repaired and recycled—and it’s important that consumers have all the data they need to make the best …
What is server-side tracking?
With users’ increasing need for privacy compliance and third-party cookies crumbling under regulatory pressures, companies are looking for new ways to handle first-party data collection and …
What is digital enablement?
Digitalization, digital transformation, and now digital enablement. Few business leaders right now are not confronted with these terms daily—whether in industry articles, external consulting firms, or …
