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Black Friday checklist for ecommerce image with black ballooons

Black Friday checklist for ecommerce: 8 ways to help you prepare

For many businesses, Black Friday is the busiest day of the year. Before you go all-out on your Black Friday initiatives, it’s good to take a …

November 21, 2024
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Vaimo develops new product data solution for Volvo Car Retail

Stockholm, Sweden, November 12, 2024 –Vaimo, a global leader in digital commerce, has been selected to build Volvo Car Retail’s new product data solution. Through this …

November 12, 2024
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Privacy Sandbox: Why your marketing strategy needs an overhaul

Google’s Privacy Sandbox, the phase-out of third-party cookies in various browsers and consumers’ concerns on data privacy: a lot is changing in the world of digital …

November 6, 2024
Black Friday shopping bags

The ultimate Black Friday guide for B2B and B2C: Tips, best practices and trends

Black Friday represents one of the biggest opportunities of the year for retailers, but success doesn’t happen by chance. With consumers expected to spend billions during …

October 29, 2024
privacy sandbox

Privacy Sandbox update: What does it mean?

In July, Google published an announcement on the current and future status of Privacy Sandbox, called A new path for Privacy Sandbox on the web. The …

October 25, 2024
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The revolution of responsible consumption: how informed buying decisions are reshaping retail

A revolution is upon us, one that promises to reshape the world in incredible ways. This revolution, focused on responsible consumption driven by informed purchase …

October 11, 2024
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E-tail vs ecommerce: what’s the difference?

While some would argue that e-tail and ecommerce are just different words for the same thing, others claim that there are some important differences between the …

October 3, 2024
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What is social commerce? 13 tactics to get started

Social commerce is a veritable pot of gold at the end of the ecommerce rainbow for brands and retailers. Every major social platform is trying to …

September 25, 2024
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How the GS1 Connector revolutionizes global compliance

Tommy Essenholm, Vaimo’s Head of Sales and Business Development for PIM, shares insights on how the GS1 Connector is transforming the way businesses manage compliance. With …

September 19, 2024
dynamic pricing

Dynamic pricing in ecommerce: How it works

Dynamic pricing is not a new theory or practice. Rather, it’s the concept of updating prices based on supply and demand that has been an integral …

September 11, 2024
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What is omnichannel retail? Trends and benefits for companies

“Omnichannel retail”: it’s one of those terms that pop up often in conference rooms, marketing summits, and across the web, but what does it actually mean? …

September 5, 2024
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What is shoppable content? 5 powerful examples

We spend more time online than ever before and that has an impact on our shopping behavior. Shoppable content turns everyday digital experiences into opportunities for …

August 27, 2024

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