Genk, January 27, 2021 — Vaimo is proud to announce a new partnership with Digitalum. Vaimo is a global commerce solutions partner and an Adobe Platinum Partner with 20 offices globally, including an office in Genk and headquarters in Stockholm. Digitalum is a Belgian company and an Adobe Bronze Partner headquartered in Lummen.

Vaimo & Digitalum:

Greater Strength and Versatility

This collaboration builds on both companies’ strengths by giving their Benelux clients true end-to-end, experience-driven commerce solutions. According to Diederick Bots, CEO of Digitalum, “Many companies see eCommerce as much more than just setting up and running a web shop. They want to offer clients a complete experience. ‘Putting experience first’ means different specialisations must come together. And this is precisely what we are reinforcing through this collaboration.”

As Adobe solution partners, Vaimo and Digitalum are focused on the Adobe Experience Cloud but offer complementary skill sets. Vaimo focuses on delivering commerce solutions on Adobe Commerce Cloud, containing Magento Commerce, the world’s leading eCommerce engine. In contrast, Digitalum focuses on providing an excellent user experience through Adobe Experience Manager, Adobe Campaign, and Adobe Analytics.  

Breght Evens, Country Manager at Vaimo Benelux, agrees, “Our shared portfolio is primarily about building up an even stronger profile in experience-driven commerce. In today’s world, clients come into contact with different brands and companies through various channels: in person, in a physical store, via the internet, or on a mobile phone. And they expect an optimal experience in each of these channels. A complex challenge that can only be met with the right partner.”

Through their collaboration, Vaimo and Digitalum are also looking forward to the post-web era. Wearables and other smart devices are increasingly blurring the line between eCommerce and classic shopping. Breght Evens, Country Manager at Vaimo Benelux, said, “In parallel, we are seeing even more integration and exchange of information between different commerce platforms. To manage all this, you need to combine different specialisations.” Both companies consider that this partnership positions them to lead the way in merging eCommerce and classic shopping.

The fact that the expertise and approaches of Vaimo and Digitalum are highly complementary is the greatest benefit of this new partnership. “You have to have a good feeling about each other. And it also helps when you know the business well and speak the same language. At the same time, you also have to complement and strengthen each other. In this case, this is definitely a formula for success,” said Diederik Bots, CEO of Digitalum.

The new partnership offers clients a heightened experience with two premier digital commerce experts. Diederick Bots stated: “Together, we can offer our clients a more comprehensive service. Experience-driven commerce requires knowledge of different aspects which combine one integrated service: content and product management, personalisation, campaign management, analytics, advertising, customer self-service, and so on. By joining forces, we can support clients in a broader way while still being sure that our service will always be on point. Both Vaimo and Digitalum stand out in the market thanks to their focus. The maturity, knowledge, and experience of our teams is visible in the results we deliver to our clients.”



Logos Digitalum 2021 Colour

Digitalum designs, builds and maintains unique omni-channel customer experience and commerce solutions in B2B and B2C, based on Adobe Experience Cloud and SAP Commerce Cloud. Digitalum started in 2018 and challenges the status quo in the market with a fast growing team of senior experts and a pragmatic, honest approach delivering their customers an unbeatable bang for their buck. The Joker represents Digitalum’s ambition to be a true wildcard in successful eCommerce and customer experience solutions, so their customers can go all-in on their strategic initiatives. Currently operating from offices in Lummen (B) and Gent (B), Digitalum is an Adobe bronze partner for Experience Cloud, SAP gold partner & SAP Recognized Expert for Commerce.



Vaimo logo

Vaimo is one of the world’s most respected experts in digital commerce on the Adobe Commerce Cloud platform. As a full-service omnichannel agency, we deliver strategy, design, development and managed services to brands, retailers and manufacturers all over the world.

Our sharp focus, broad experience and deep expertise within B2B, B2C, PIM, Order Management and ERP integrations makes us a key partner for driving success in digital commerce. Our 10+ years track record of technical excellence coupled with our proven results in helping our clients succeed with business development, digital strategy and customer experience design is proudly manifested in our status as an Adobe Platinum Partner.

With local offices in 15+ markets across EMEA, APAC and North America and over 500 employees, we provide an international presence that allows us to cultivate close, long-term relationships with our clients. Contact us today to learn more.