Vaimo’s Discovery service is your gateway to the beginning of a successful ecommerce project. In today’s fast-paced digital world, understanding your business landscape is essential for driving growth and innovation. Our Discovery service is designed to dive deep into the heart of your operations, unraveling insights and opportunities that will shape your strategic direction.
From analyzing market trends to identifying customer pain points, our team of experts will guide you through a comprehensive exploration of your business landscape. Let us be your compass on the journey to discovery, unlocking new horizons and empowering your business to thrive in the digital age.
At Vaimo, we understand that the foundation of any successful ecommerce venture lies in a thorough and strategic Discovery process. Our approach is meticulously crafted through three key stages: Discover, Define, and Design. Each stage plays a crucial role in bringing your vision to life, ensuring a seamless and effective ecommerce solution.
What is a “discovery” in the context of an ecommerce project?
A “discovery” refers to the initial phase or process where a thorough and systematic analysis is conducted to understand the client’s business, its objectives, target audience, and specific requirements.
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“In the first stage of Discovery, aptly called “Discover,” we identify our project goals and objectives. We ask important questions, like:
This provides an overall direction for the project. The first stage is about collecting information, finding holes and pain points, and talking to different stakeholders. We help the client develop a prioritization framework to ensure we align with them completely, with the same common goals.”
Georgia Barry, Global Head of Discovery, Vaimo
In the initial phase of our Discovery process, we delve deep into your aspirations and objectives. This is where we identify your business goals, target audience, and unique value proposition.
We conduct in-depth market research, examining industry trends and competitor landscapes to gain valuable insights that will set the stage for your ecommerce success.
Through collaborative workshops and discussions, we work closely with your team to outline a comprehensive roadmap that aligns perfectly with your vision.
Building on the insights gathered during the Discovery phase, we move into the Define stage. Here, we create a detailed project plan that outlines timelines, budgets, and specific deliverables.
Our experts work closely with your team to define the technical requirements, platform selection, and integrations necessary to bring your ecommerce vision to life.
At this stage, we establish clear KPIs (key performance indicators) and metrics to measure the success of the project, ensuring every aspect aligns with your overarching business objectives.
With a solid foundation in place, we shift into the Design phase, where our creative team crafts a visually stunning and intuitively designed user experience.
We create wireframes, prototypes, and high-fidelity designs that not only captivate your audience but also ensure seamless navigation and conversion optimization.
Every design element is meticulously chosen to reflect your brand identity and provide an exceptional online shopping experience.
Tarkett, a well-known flooring brand with a long-standing history, encountered a challenge familiar to many B2B companies adapting to the digital age and trying out new ways of doing business. As they aimed to be at the forefront of the shift towards digital in the flooring industry, Tarkett had a goal of creating their own online store where they could sell directly to customers, known as a direct-to-consumer (D2C) ecommerce presence.
Vaimo crafted a flexible and thorough exploration plan to tackle these issues and outline Tarkett’s vision, goals, and key strategies for their direct-to-consumer (D2C) digital platform. By working closely with various members of Tarkett’s team, Vaimo conducted a detailed examination of how products were delivered, the existing tech setup, and what the end customers required.
In the final phase of our Discovery process, it’s time to bring your ecommerce platform to life. Our development team works diligently to implement the approved designs, ensuring all functionalities are integrated seamlessly.
Rigorous testing processes are employed to guarantee a glitch-free user experience. We conduct thorough QA checks to verify performance, security, and functionality.
Once we’re confident in the platform’s readiness, we move forward with deployment and provide ongoing support to ensure a successful launch.
At Vaimo, our Discovery process is the cornerstone of every successful ecommerce venture. Through meticulous planning, creative design, and expert execution, we transform your vision into a powerful online presence. Partner with us and let’s embark on this transformative journey together.
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