Amazon’s Demand-Side Platform: What You Need to Know
Amazon’s eCommerce data, gathered from 400 million global consumers every month, makes Amazon’s Demand-Side Platform (DSP) the eCommerce data leader. With more customers joining every day, Amazon …
Ecommerce Specialists Vaimo and Digitalum Join Forces
Genk, January 27, 2021 — Vaimo is proud to announce a new partnership with Digitalum. Vaimo is a global commerce solutions partner and an Adobe Platinum …
Amazon Ecommerce: What Manufacturers and Brands Need to Know
When considering selling online, Amazon is the best eCommerce marketplace for you to reach a worldwide audience. Amazon controls half of the global eCommerce market. As …
Omnichannel, optichannel, and unified commerce – differences and challenges
With global ecommerce retail sales expected to reach 10.4 trillion USD by 2028, it’s clear that companies must embrace a digital-first approach to stay competitive today …
Google Universal Analytics (UA) vs Google Analytics 4 (GA4)
Google Universal Analytics (UA) used to offer the option to create web + app and web properties for tracking, but this is no longer the case. …
Vaimo 2020 – Highlights and Holiday Closing times
At this time last year, we never could have predicted the 2020 that was to come. At the start of this year we had every reason …
Vaimo’s New London Office
In early 2020, our team in London packed their things and moved a few blocks North from their home on Threadneedle Street to our new, refurbished …
2021 CEO eCommerce Trends
The COVID-19 pandemic has left an unforgettable mark on our lives and the global economy. Though many industries stalled, eCommerce soared, with our 2020 predictions only …
Elon’s results: A Black Friday to remember
The sale’s highlight of the year — Black Friday and Cyber Week — is over. As mentioned in our Black Friday Results article, this unusual year …
Cyber Week 2020 Results: RIP Black Friday
The time has come to wave goodbye to Black Friday. Yes, Black Friday eCommerce increased in 2020 with online sales reaching 9 billion USD and growing …
Webinar: Business Agility in B2B by Vaimo & Adobe
In today’s business world, digital customer experience and data-driven operations are essential. With a rapidly changing business environment, it is key for businesses to change but …
Selling on Amazon vs an Ecommerce Website: Pros & Cons
Every new seller making the transition to Amazon’s marketplace automatically accesses a global audience. In this article, we discuss a few trends in Amazon eCommerce and …
