From fragmented to unified: How a CDP transforms your Customer Journey Analytics
What is Customer Journey Analytics? Customer Journey Analytics is more than just a buzzword; it’s the GPS for your customer’s interactions with your brand. Imagine having …
Buy Now Pay Later for business: weighing the pros and cons
Today, to be successful in ecommerce means to provide a unique and seamless shopping experience for your customers. Flexible payment options and financial solutions are an …
Business benefits of PIM
Businesses are placing greater emphasis on product information. Digital channels have ushered in an era where customers can access product details that are richer, more comprehensive, …
Understanding and leveraging a Customer Data Platform (CDP)
In the modern business landscape, data, specifically customer data, has become a pivotal asset. When effectively utilized, it can rapidly propel a company’s growth trajectory. However, …
Adobe Commerce (Magento): Navigating version updates and implementing best practices
Adobe Commerce, formerly known as Magento, undergoes regular updates to improve its performance and security and occasionally introduce new features. These updates apply to both Adobe …
5 steps to creating a digital strategy roadmap
In an increasingly digital world, having a clear and comprehensive digital strategy is vital for your business’s growth and success. A well-thought-out plan will enable you …
6 ways to optimize your cart page and improve your customer journey
The cart page of any website is critical to the conversion process. It is the final step in the customer journey and transitions your visitors from …
Vaimo earns a spot as one of Sweden’s Best Managed Companies in 2023
On June 8, 2023, we received the prestigious honor of being named one of Sweden’s Best Managed Companies by Deloitte in partnership with Nasdaq. It’s the …
Revolutionizing product development: Why design systems are a game changer
Are you looking for a sustainable way to scale your product development while improving usability, code quality and brand consistency? Do you want to drive further …
PIM for ecommerce – unlock its full potential
In today’s fast-paced digital landscape, businesses must constantly strive for efficiency and optimization to remain competitive. This is especially true in the world of ecommerce, where …
Go headless or composable without breaking your long-term suite contract
Preparing your ecommerce company to adopt a headless or composable approach is inevitable, and if you have not started yet, you are late. Fortunately, contrary to …
Composable commerce 101: A guide for the non-tech-savvy
There has been a lot of buzz around headless and composable commerce in the ecommerce space. But if you’re not tech-savvy, you might wonder if you …
