Vaimo
Expertise > Braze

Vaimo x Braze

Vaimo partners with Braze, a leading customer engagement platform, to help brands deliver timely, personalized experiences across email, push, in-app, and web channels. We combine strategic consulting, content engineering, and seamless systems integration. By connecting your digital commerce, CMS, customer data, and marketing automation, we orchestrate real-time, behavior-driven lifecycle campaigns that boost engagement, retention and customer lifetime value.

Talk to us today »

How we work with Braze

We map your customer journeys, prioritize key use cases, and define clear KPIs to set your Braze program up for success.

We craft your data model, identity strategy, and campaign orchestration plan, seamlessly integrating Braze with your CMS, CDP, or data warehouse.

We configure your Braze workspace, connect all channels, and implement event and user attribute tracking to power personalized messaging.

We enable smooth content sync between your Headless CMS and Braze, setting up Connected Content and Content Cards for dynamic website personalization, a flow we’ve perfected in previous projects.

We integrate leading digital Commerce platforms with Braze to provide relevant communication to customers in their purchase journey.

We build modular content templates and Content Cards, map content APIs, and deliver dynamic, cross-channel content experiences tailored to your audience.

We define reporting frameworks, run A/B tests, and turn insights into action to continuously improve your messaging performance.

We have an experienced team that can empower your internal team to run & operate your marketing operations with Braze as a key component. Alternatively we train your team to become self-sufficient in managing these marketing operations.

We provide hands-on training for your campaign owners and ongoing support to keep your Braze campaigns running smoothly and evolving with your business.

Let’s make every interaction count

The first impression matters, so we help you make it count from day one. From welcome messages to smart onboarding flows: personalization goes a long way in creating a better customer experience.

When it comes to abandoned carts, they represent missed revenue opportunities. We help you win them back with timely, targeted messages across email, push notifications, and webhooks, using whichever channel works best for your customers.

We also sync your digital commerce, Headless CMS and other tools directly with Braze Connected Content and Content Cards. This results in real-time, dynamic personalization that actually responds to what your customers are doing right now. It’s like having a conversation instead of shouting into the void.

Vaimo team work in the office

Keep your customers coming back for more

Our loyalty and lifecycle programs aren’t just about points and discounts; they are offers that actually resonate, bring back customers who’ve gone quiet and keep your active ones engaged. No matter if there’s a need for a seasonal campaign or a regional promotion, we’ve got geo-targeting and CMS-driven content that hits at exactly the right moment.

The best part? We weave all of this together across every channel (email, push, in-app and web) to create journeys that feel seamless and natural. When you maximize retention like this, you’re building real lifetime value.

 

 

 

The tech that makes it happen

We integrate Braze with top Headless CMS platforms like Contentful, Sanity, and Contentstack, leading commerce platforms like Adobe Commerce, Shopify, Commercetools, etc.. Whether it’s syncing content, mapping APIs, setting up frontend components, or tracking events, we make sure it all runs smoothly, so you can focus on your customers.

We also connect Braze with your CDPs (like Twilio), data warehouses, and marketing tools. That means richer customer profiles, smarter segmentation, and campaigns that are actually driven by data, not guesswork. It’s about working smarter, not harder.

Photo of two Vaimo employees sitting and looking at a laptop together, laughing
Hello!

Choose your site: