December 8, 2020
The sale’s highlight of the year — Black Friday and Cyber Week — is over. As mentioned in our Black Friday Results article, this unusual year has brought stellar growth in eCommerce and fundamental changes in the global economy.
December 7, 2020
The time has come to wave goodbye to Black Friday. Yes, Black Friday eCommerce increased in 2020 with online sales reaching 9 billion USD and growing by 22%, according to Adobe Analytics. However, Cyber Week 2020 results increased dramatically, rather than only on Black Friday. The COVID-19 pandemic has accelerated the shift from Black Friday […]
December 1, 2020
In today’s business world, digital customer experience and data-driven operations are essential. With a rapidly changing business environment, it is key for businesses to change but also to improve their digital capabilities to communicate better with customers, vendors and partners. The business-to-business approach has started to blend with the business-to-consumer approach. And focusing on business-to-human […]
December 1, 2020
Every new seller making the transition to Amazon’s marketplace automatically accesses a global audience. In this article, we discuss a few trends in Amazon eCommerce and eCommerce marketplaces in general. Then, we turn to the advantages and disadvantages of selling on Amazon. While it’s not a zero-sum game, you need to know what starting a […]
November 26, 2020
The biggest eCommerce holiday season is underway. As DigitalCommerce360 notes, the growth of online sales reached 40% in 2020 and increased internet penetration by 5%. That behaviour is here to stay. Here’s our monthly roadmap of content that will help you take advantage of this crucial time.
November 19, 2020
Businesses have entrusted their Black Friday to Vaimo South Africa for nearly a decade. The stakes are high — one misstep could lead to a loss of six-months worth of sales. This period comes with intense planning, communication, and numerous challenges that push Vaimoers to prepare months in advance for midnight on Black Friday. In […]
November 18, 2020
Amazon Sweden has launched— what eCommerce choices do you have? But as we’ve seen throughout this 4-part series, it’s more complex than just a simple ‘yes’ or ‘no’.
November 17, 2020
Choosing the right technology stack for your eCommerce platform is challenging. You need to make the various components work together to ensure that your business benefits from your online store. In our upcoming Champion webinar, we’ll discuss the secrets to getting the right technology in place to ensure your digital success.
November 12, 2020
As we learned in our previous article, Amazon represents one channel of many in your sales strategy. It has some huge advantages and opportunities but is also hampered by some limitations when compared to your own eCommerce store.