How Digital Commerce Changed Consumer Behavior in 2020
It has been a long time since the inception of online shopping. Amazon first entered the market back in the mid-1990s. However, even by 2010, only 6.4% …
Charles Heal joins the uk sales team as sales manager
Vaimo is excited to welcome Charles Heal to the UK Sales Team. Charles has been with Vaimo for over 4 years as the Country Manager for …
Vaimo Wins Clutch Leader Award
We are delighted to announce that Vaimo has been awarded a Clutch Leader Award as a ‘Top B2B Company in Western Europe’, highlighting the proven commerce …
Amazon’s Demand-Side Platform: What You Need to Know
Amazon’s eCommerce data, gathered from 400 million global consumers every month, makes Amazon’s Demand-Side Platform (DSP) the eCommerce data leader. With more customers joining every day, Amazon …
Amazon Ecommerce: What Manufacturers and Brands Need to Know
When considering selling online, Amazon is the best eCommerce marketplace for you to reach a worldwide audience. Amazon controls half of the global eCommerce market. As …
Omnichannel, optichannel, and unified commerce – differences and challenges
With global ecommerce retail sales expected to reach 10.4 trillion USD by 2028, it’s clear that companies must embrace a digital-first approach to stay competitive today …
Google Universal Analytics (UA) vs Google Analytics 4 (GA4)
Google Universal Analytics (UA) used to offer the option to create web + app and web properties for tracking, but this is no longer the case. …
2021 CEO eCommerce Trends
The COVID-19 pandemic has left an unforgettable mark on our lives and the global economy. Though many industries stalled, eCommerce soared, with our 2020 predictions only …
Elon’s results: A Black Friday to remember
The sale’s highlight of the year — Black Friday and Cyber Week — is over. As mentioned in our Black Friday Results article, this unusual year …
Cyber Week 2020 Results: RIP Black Friday
The time has come to wave goodbye to Black Friday. Yes, Black Friday eCommerce increased in 2020 with online sales reaching 9 billion USD and growing …
Webinar: Business Agility in B2B by Vaimo & Adobe
In today’s business world, digital customer experience and data-driven operations are essential. With a rapidly changing business environment, it is key for businesses to change but …
Selling on Amazon vs an Ecommerce Website: Pros & Cons
Every new seller making the transition to Amazon’s marketplace automatically accesses a global audience. In this article, we discuss a few trends in Amazon eCommerce and …