Vaimo Wins Clutch Leader Award
We are delighted to announce that Vaimo has been awarded a Clutch Leader Award as a ‘Top B2B Company in Western Europe’, highlighting the proven commerce success we deliver to clients.
Amazon’s Demand-Side Platform: What You Need to Know
Amazon’s eCommerce data, gathered from 400 million global consumers every month, makes Amazon’s Demand-Side Platform (DSP) the eCommerce data leader. With more customers joining every day, Amazon DSP’s benefits will only grow.
Ecommerce Specialists Vaimo and Digitalum Join Forces
Genk, January 27, 2021 — Vaimo is proud to announce a new partnership with Digitalum. Vaimo is a global commerce solutions partner and an Adobe Platinum Partner with 20 offices globally, including an office in Genk and headquarters in Stockholm. Digitalum is a Belgian company and an Adobe Bronze Partner headquartered in Lummen.
Amazon Ecommerce: What Manufacturers and Brands Need to Know
When considering selling online, Amazon is the best eCommerce marketplace for you to reach a worldwide audience. Amazon controls half of the global eCommerce market. As Amazon continues to enter new markets, you will need to consider your Amazon business strategy in the years to come.
Multichannel vs Omnichannel – Differences and Challenges
In 2021, companies need to be digital-first. 35% of U.S. consumers said they would be happy if they never made an in-store retail purchase again. This statistic even extends to older, less tech-savvy shoppers: 63% of baby boomers, the most faithful in-store customers, say that curbside and in-store pickup improved their overall shopping experience.
Google Universal Analytics (UA) vs Google Analytics 4 (GA4)
Google Universal Analytics (UA) used to offer the option to create web + app and web properties for tracking, but this is no longer the case. Google has now transitioned what used to be web + app into Google Analytics 4 (GA4). GA4 was officially introduced in this blog post on October 14th, 2020, but it’s …
Vaimo 2020 – Highlights and Holiday Closing times
At this time last year, we never could have predicted the 2020 that was to come. At the start of this year we had every reason to believe that 2020 would be our biggest and best year ever and continued momentum would fuel our clients’ growth and prosperity. By February, we knew that everything was …
Vaimo’s New London Office
In early 2020, our team in London packed their things and moved a few blocks North from their home on Threadneedle Street to our new, refurbished office on Dufferin Street. Our new home at Craftwork Studios is located on the 3rd Floor of 1-3 Dufferin Street. Though COVID-19 prevents us from meeting now, we wanted …
2021 CEO eCommerce Trends
The COVID-19 pandemic has left an unforgettable mark on our lives and the global economy. Though many industries stalled, eCommerce soared, with our 2020 predictions only increasing in importance. As we look at 2021 eCommerce trends, the need for a digital-first approach is essential, as businesses must guarantee personalised and secure digital experiences.
Elon’s results: A Black Friday to remember
The sale’s highlight of the year — Black Friday and Cyber Week — is over. As mentioned in our Black Friday Results article, this unusual year has brought stellar growth in eCommerce and fundamental changes in the global economy.
Cyber Week 2020 Results: RIP Black Friday
The time has come to wave goodbye to Black Friday. Yes, Black Friday eCommerce increased in 2020 with online sales reaching 9 billion USD and growing by 22%, according to Adobe Analytics. However, Cyber Week 2020 results increased dramatically, rather than only on Black Friday. The COVID-19 pandemic has accelerated the shift from Black Friday …
Webinar: Business Agility in B2B by Vaimo & Adobe
In today’s business world, digital customer experience and data-driven operations are essential. With a rapidly changing business environment, it is key for businesses to change but also to improve their digital capabilities to communicate better with customers, vendors and partners. The business-to-business approach has started to blend with the business-to-consumer approach. And focusing on business-to-human …