The Impact of COVID-19 on Black Friday 2020
Every year, it’s right about now that businesses start planning their Black Friday campaigns. Typically the largest shopping weekend of the year, all efforts are on …
New Case Study: Lantmännen
In June, our client Lantmännen Maskin launched its new eCommerce site with over 1 million SKUs, selling spare parts and accessories for agricultural, forestry and construction …
Building a Digital Strategy Roadmap: Activities & Projects
Welcome to Step 3 of the digital strategy roadmap planning. In our previous article, we explained the importance of KPI setting, and the best practices we …
Your Black Friday 2020 Ecommerce Checklist
Summer vacations might be in full swing but the Black Friday/Cyber Monday weekend is well and truly on the horizon. To get your eCommerce store ready, …
Holiday Ecommerce 2020: Are You Ready?
Are you ready? Online shopping for the 2020 holiday season could set sales records.
The Top 5 Vaimo Summer Activities
As the summer 2020 doldrums are in full swing, and Vaimoers go on their vacations and holidays, we took a company-wide poll about our employees’ summer …
Building a Digital Strategy Roadmap: Defining KPIs
Welcome to Step 2 of the digital strategy roadmap planning. In our previous article we explained the importance of setting goals in the short, mid and …
Magento’s New 2.4 Update: What’s in it for you?
Magento released a new edition of Magento Commerce and Magento Open Source 2.4 on July 28th. The update includes features for B2B sellers, a new media …
Building a Digital Strategy Roadmap: Thematic High-Level Plan
Welcome to Step 4 of the digital strategy roadmap planning. In our previous article, we explained how to identify the key activities and projects you need …
Building a Digital Strategy Roadmap: Goal Setting
In this article, we’ll explain the first roadmap phase which is identifying your digital goals. This process begins with identifying the business’ goals. Oftentimes, these are …
The COVID-19 Pandemic Accelerates Nike’s Ecommerce Focus
US-based sports retailer, Nike, reported a $790 million quarterly loss and revenue $1 billion below initial Wall Street forecasts. Despite the poor quarterly results, Nike reported …
Building a Digital Strategy Roadmap: Introduction
Vaimo works with retailers, brands and manufacturers all over the world to help them accelerate their growth in the digital space. A key part of achieving …
