commercetools

The MACH Principles

MACH architecture centers on the concept that digital businesses require a high level of agility and control to meet the dynamic needs of customers. The MACH Principles—Microservices-based, API-first, Cloud-native, and Headless — support a genuinely open and modular ecosystem that empowers businesses to implement innovation and changes quickly and effortlessly. Because a modern digital solution is truly flexible, the commercetools platform enables users to work with all four technologies, or just one.

Microservices 

The microservices architecture method unites loosely coupled, collaborating services to form a single, more complex application. With the help of microservices, applications deliver quicker responses, offer more frequent deployment capabilities, and operate in a more reliable, consistent manner.

Commercetools boasts more than 300 commerce APIs (Application Programming Interface) within their Microservices solution, which can be used individually to create or supplement infrastructure. With the liberty to develop, deploy, and independently manage these ready-made commerce building blocks, users can expect faster updates and quicker access to new features. Microservices infuse modern commerce architecture with modularity, scalability, and flexibility.

API-first

APIs guarantee a fast and safe exchange of data between users in many modern applications. In digital commerce, APIs provide the opportunity to develop functionalities independent of frontend devices, which in turn future-proofs the application.

Because APIs play an essential role in the commercetools platform, they were designed to weather any (digital) storm. The robust commerce APIs perform consistently, efficiently, and dependably, with detailed documentation. The APIs provide unprecedented levels of flexibility, the ability to develop new functionalities, and a connection to all frontend solutions and third-party applications.

Cloud-native

While many vendors throw cloud terminology around, the true cloud offers many more benefits than solutions that are simply hosted within a virtual environment. Cloud-native applications offer improved scalability, quicker development, and better flexibility while allowing for pay-per-use and freedom from maintaining personal servers.

True-cloud platform, commercetools, offers cloud-native tools for subscriptions and extensions. This means that users benefit from infinite scale, no upgrades, no environments, and the power to extend and tailor the commerce experience to match the customer’s behaviors and needs. The built-in, fully-managed SaaS commerce capabilities support a lower TCO (Total Cost of Ownership), and a speedier time to market.

Headless Commerce

Headless commerce concerns the decoupling of the frontend and the backend solutions. This practice allows users to create and deploy seamless shopping experiences across all digital touchpoints by providing the possibility to update either the frontend or the backend independently from one another.

Commercetools understands that decoupling the two systems means that businesses are no longer bound to work with particular channels or within an enormous legacy tech stack. The resulting freedom allows users to reach customers via creative channels and increase revenue streams. Headless commerce provides flexibility and speed so users can react swiftly to market changes within hours rather than weeks.

Commercetools is a commerce solution for companies that require speed and flexibility. it allows your company to use what you need when you need it. If you want to discuss whether commercetools could be the best solution for your business, contact us here!