On January 23, 2018, the Estonian Chamber of Commerce and Industry and Vaimo will co-host an event called “How to Go Digital with B2B” in Tallinn, Estonia. The event aims to help B2B merchants understand current B2B commerce trends, why to consider going digital, and how to find the right solution partner for the job.
The event will feature a bevy of tips and tricks, along with real-life stories from retailers themselves. Vaimo will provide an overview of the latest trends in the B2B digital commerce world and help attendees understand the importance of an online presence. Vaimo will explain how improving the B2B buyer experience helps to build brand loyalty, reduce operational costs, and boost sales. The event will feature stories from Vaimo B2B clients Lecot-Raedschelders and SLO about their journeys into digital (either by their individual company representatives or Vaimo employees).
Lecot-Raedschelders will speak about how Vaimo transformed their business and helped them to increase their online sales by 75%. Vaimo will share how we helped Finnish B2B merchant SLO launch their Magento 2 B2B platform in five different countries, and convey the results SLO has experienced post-launch.
Vaimo will also outline the key areas to consider when choosing a partner on a B2B merchant’s digital journey. The right partner should help the merchant to develop and increase sales through the usage of strategy, design, and technology. Vaimo will share the importance of selecting the right platform to fit a specific merchant’s business needs and how this will help save money in the long run. Vaimo will also review the value that a Product Information Management solution can bring to the overall B2B eCommerce solution.