August 23, 2021
The world of B2B sales is changing, and the B2B buying journey is quickly evolving. This means many businesses struggle to keep up. The pandemic has accelerated the pace of change even more, as all sales processes have been forced to go digital-first.
August 20, 2021
What is a luxury experience? There are probably as many answers to that question as there are luxury lovers out there.
August 18, 2021
Something new and exciting has been happening in the digital world. Perhaps you read about how the Nyan Cat sold as a unique piece of crypto art for $580,000. Or that a tweet from Twitter CEO Jack Dorsey sold for $2.5 million. Suddenly people are paying astronomic amounts for content that anyone can already view […]
August 16, 2021
Ecommerce Personalization is one of the most powerful tools there is to increase conversions and drive sales. If you’re not using it yet, you’re almost certainly leaving money on the table. Research by Accenture shows that in 2020, businesses lost $756 billion due to lack of trust and poor personalization.
August 13, 2021
During the past year, QR codes have exploded in popularity, both in the physical world and in the world of ecommerce. As they’ve turned into a mobile commerce mechanism powered by devices on both Android and iOS platforms, they’re quickly revolutionizing multiple aspects of physical as well as online sales. All you need is a […]
August 11, 2021
One of the most important tasks for all online merchants to tackle is Google Shopping data feed optimization. This is a vital part of an overall digital commerce strategy, and it’s imperative to prepare for the upcoming holiday season. This is especially true if you are selling through Google Shopping/Merchant Center.
August 9, 2021
The term “Dark Stores” may have a rather sinister and almost dystopian ring to it. But in reality, it represents one of the many bright ideas and concepts that have helped numerous retail businesses stay afloat during the pandemic.
August 6, 2021
The holiday season of 2021 will be unlike any other. While people can’t wait to return to traditions, Covid-19 has irreversibly changed how people search for and buy things. Brands will be challenged to capture the pent-up demand for the old way of doing things while also adapting to consumers’ new habits and expectations.
August 4, 2021
Choosing an ecommerce platform is not easy. You need to consider both how your business currently functions and how you hope it works in the future. You have to ponder if your current audience will remain the same or whether you plan to expand your offering and add new sales channels and marketplaces.