July 12, 2019
The customer is rapidly evolving, especially around their digital behaviour. Until recently, much of the customer journey or interaction with a brand was dated and fragmented, often leaving the customer with a somewhat bitter aftertaste. Today customers are more informed, connected and, therefore, more empowered. They expect information, service, and more and more self-service on […]
July 11, 2019
In this article, we are covering what B2B commerce is and how to take it online if you are new to digital B2B ecommerce. Read on to get actionable advice on how to create a successful B2B online store.
July 10, 2019
Events, Knowledge, News
B2B eCommerce is growing substantially as more and more businesses realise the value of online purchasing experiences. But despite the huge benefits of B2B eCommerce, challenges for merchants still exist. And that’s because B2B customers expect the very best in customer experience. After all, they’ve engaged with the B2C brands and expect this level of […]
July 4, 2019
Awards and Acknowledgements, News
We are delighted to announce that Vaimo has been awarded a Clutch Leader Award in the ‘Top Magento Designers and Developers’ category, highlighting the proven commerce success we deliver to clients across the world.
July 3, 2019
If you or your marketing team is running a Customer Experience Optimisation (CXO) program (or Conversion Rate Optimisation (CRO) program) and you validate your ideas through experiments (often A/B tests), you may have had questions about if your company should be experimenting during high-traffic/transaction periods. Think peak seasons such as Christmas, Valentine’s day, Cyber Monday, […]
July 2, 2019
Whether you’re a brand, distributor, retailer or manufacturer, the world’s largest online marketplace, Amazon, is a sales channel you can ill afford to ignore. Serving hundreds of millions of customers globally, Amazon has quite simply become the number one destination for product discovery and for top notch purchasing experiences.
June 28, 2019
With Google Analytics Standard Ecommerce, you gain a standardized setup and insight into how your site is doing. You can track and view product and sales performance, and understand how long it takes for a customer to complete a purchase.
June 26, 2019
Here’s our monthly guide to your digital commerce success…
June 20, 2019
Welcome to the first instalment of Vaimo Accelerate — our new content feature filled with pragmatic, how-to commerce advice to help your business grow and succeed. With contributors from across Vaimo’s Strategy & Consulting Team, Vaimo Accelerate provides you with insightful eCommerce knowledge that you can start implementing immediately.