November 18, 2021
DevOps, Digital Enablement
Today, there are many ways for customers to access ecommerce sites: from laptops and mobiles to tablets and interactive displays. Devices vary in size, resolution, and several other ways. On top of this, the product content is constantly changing and customers expect an excellent digital experience, wherever and whenever they interact with brands. This presents […]
November 16, 2021
Customer Experience
Despite the current global pandemic, luxury goods are on the rise. And an increasing percentage of those sales are taking place online, in a digital context. Research from McKinsey shows us how online experiences and content are influencing more than 78% of all luxury purchases, a number that just keeps rising.
November 11, 2021
Digital Enablement
In online sales, getting your product found is everything. Making sure your products show up when people search for what they need, is crucial to success. Brands compete on all fronts to capture customers before their competition does.
November 9, 2021
Digital Enablement
Digitalization, digital transformation, and now digital enablement. There are few business leaders in the world right now who are not confronted with these terms on a daily basis—whether in industry articles, external consulting firms, or internal employees. And this is especially true in ecommerce, where the race is on for meeting the continually changing expectations […]
November 5, 2021
D2C Ecommerce
Modern retailers know that the future of their brand is reliant on their digital experience—consumer shopping has shifted almost entirely to ecommerce and digital commerce experiences. The Covid years have accelerated what was becoming the mainstream—online shopping became a necessity and the numbers only continue to rise.
November 3, 2021
Digital Enablement, Service Level Management
Ecommerce is everywhere, and it’s only growing. As with any market that experiences fast growth, companies are scrambling to gain traction and claim their share of the pie. This leads to a whole new set of challenges. Resounding questions may include: how can you scale your website? How do you make sure your site stays […]
November 1, 2021
Digital Enablement
If your business includes more than one brand, there are many considerations when building your sales and marketing strategy. But equally important is understanding the pillars of digital commerce in a multi-brand strategy. The best structure for your company depends on many factors. It is helpful to begin by distinguishing between the two main types […]
October 29, 2021
PIM (Product Information Management)
We live in a world where everything is digital, either directly or indirectly. Consumers use a multitude of digital channels and touchpoints. And whether they’re interacting with your business over email, on social media, or chatting with you directly on your site, they expect a seamless experience.
October 27, 2021
Digital Enablement
Ecommerce is evolving to be about more than just an online store. It’s about providing the ultimate experience for your shoppers, with a seamless shopping process that fits perfectly into their life. This includes flexible payment options and other features that make it easier for customers to purchase from you. In this post, we’ll explore […]