
Buy Now Pay Later for business: weighing the pros and cons
Today, to be successful in ecommerce means to provide a unique and seamless shopping experience for your customers. Flexible payment options and financial solutions are an important part of the online shopping experience. Buy Now Pay Later for business is a great example of a flexible payment option that has gained substantial popularity over the …

Business benefits of PIM
Businesses are placing greater emphasis on product information. Digital channels have ushered in an era where customers can access product details that are richer, more comprehensive, and more detailed than ever before. Informed customers, equipped with the power of online research, now demand more from product descriptions, ensuring that what they see online matches what …

Understanding and leveraging a Customer Data Platform (CDP)
In the modern business landscape, data, specifically customer data, has become a pivotal asset. When effectively utilized, it can rapidly propel a company’s growth trajectory. However, the common practice of storing customer data in silos, segregated by the teams managing the workflows, can hinder the organization’s ability to leverage this data to orchestrate a seamless …

Adobe Commerce (Magento): Navigating version updates and implementing best practices
Adobe Commerce, formerly known as Magento, undergoes regular updates to improve its performance and security and occasionally introduce new features. These updates apply to both Adobe Commerce, the paid version, and Magento Open Source, the free variant. Related reading: Magento Open Source vs Adobe Commerce

5 steps to creating a digital strategy roadmap
In an increasingly digital world, having a clear and comprehensive digital strategy is vital for your business’s growth and success. A well-thought-out plan will enable you to set achievable targets, monitor progress effectively, and adjust your course as needed. Creating a digital strategy can seem winding and complex. That’s where our Digital Strategy Roadmap guide …

6 ways to optimize your cart page and improve your customer journey
The cart page of any website is critical to the conversion process. It is the final step in the customer journey and transitions your visitors from product discovery to checkout. Yet, too many websites rely on standard out-of-the-box cart designs and fail to make the most of this process. With an average cart abandonment rate …

Vaimo earns a spot as one of Sweden’s Best Managed Companies in 2023
On June 8, 2023, we received the prestigious honor of being named one of Sweden’s Best Managed Companies by Deloitte in partnership with Nasdaq. It’s the second consecutive year we’ve received this award, which acknowledges the outstanding success of private Swedish companies for their ability to execute strategic direction, foster a unique corporate culture, and …

Revolutionizing product development: Why design systems are a game changer
Are you looking for a sustainable way to scale your product development while improving usability, code quality and brand consistency? Do you want to drive further cross-functional collaborations and build on the collective expertise in your company? Enter the design system. While many of the prominent global players like Google, IBM and Microsoft have been …

PIM for ecommerce – unlock its full potential
In today’s fast-paced digital landscape, businesses must constantly strive for efficiency and optimization to remain competitive. This is especially true in the world of ecommerce, where even minor improvements can have a significant impact on overall revenue. In this pursuit of efficiency, companies must consider all systems and processes, not just the ecommerce platform itself. …